Leadership search

SaaS executive search for revenue leadership

The hires that set the standard for everyone who follows.

Retained and exclusive search for CRO, VP Sales and senior GTM appointments inside venture-backed SaaS and AI companies. Around 25% of our placements are at executive level.

Share of placements at executive level

25%

Approximately one in four of Tipped’s 300+ placements has been an executive search, run across the United States and EMEA.

The remit

CRO
Whole-revenue ownership
VP Sales
Building the selling organisation
VP Customer Success
Retention and expansion
VP Marketing
Demand and positioning

Retained and exclusive. Confidential where a role is not yet public, and run against what the leader will personally have to do in year one.

US + EMEA
Revenue leadership appointments in both regions
Retained
Committed capacity against a mapped market
Seed → Series C
Venture-backed SaaS and AI companies

A revenue leadership appointment sets the hiring standard, the operating cadence and the compensation structure for everyone who follows. It is the search where a generalist process is least defensible.

Approximately 25% of Tipped's 300+ placements have been executive searches, across both the US and EMEA.

Appointments we run

CRO
Whole-revenue ownership across sales, success and often marketing.
VP Sales
Building and leading the selling organisation.
VP Customer Success
Retention, expansion and post-sale leadership.
Regional leadership
First leaders in a new market, US or EMEA.

Matching the leader to the stage

The single most common executive hiring error we see is appointing a leader whose experience sits one or two stages ahead of the business. They arrive expecting infrastructure, headcount and a marketing engine, find none of it, and both sides conclude within two quarters that it was a mistake.

Intake therefore covers what the leader will personally have to do in the first year — carry a number, hire the team, rebuild the process, fix the data — and the search is run against that reality rather than a title.

Retained where it earns its place

Executive searches are usually retained: exclusivity, confidentiality where a role is not yet public, and committed capacity against a mapped market. Contingent remains available for less senior GTM roles.

Proof

Unitary AI

Five placements in five months for Unitary AI while functions were being established following its VC funding and commitment to agentic AI.

Read the case study
5
Placements
5 months
Elapsed across the programme

Selected clients

  • Cursor
  • Planhat
  • Branch
  • Unitary AI
  • Sweep
  • Anima Health
  • FullStory
  • Acoustic
  • Optimizely
  • VertoFX

Ready to talk about the hire?

Tell us the roles, the markets and the stage. You will get a straight answer on whether we are the right partner, and a market view either way.